From China With Love was founded by two people who saw the same problem from two different sides of the world — and decided to build the bridge between them.
Amir saw the problem from the consumer's side: the same products, the same factories, but a retail price that had nothing to do with what things actually cost to make. The margins weren't paying for quality — they were paying for branding, advertising, and every layer of middlemen between the factory floor and a shopping cart.
His role in the group is the structure: aggregating demand so individual buyers get factory pricing without meeting factory minimums, moderating the process so the experience feels as simple as buying online, and making sure the group never adds the kind of margins that made retail expensive in the first place.
Together with Eric, Amir built From China With Love to be the buyer's office that consumers never had — a moderated group that connects the factory floor directly to your door, without the markup.
Eric has spent years on the ground in China's manufacturing hubs — not as a tourist, but as someone who lives inside the supply chain. He knows the difference between a real factory and a trading company wearing its logo, and he knows which city specializes in which product category.
As an outside consultant to the group, Eric brings the hard part: building and maintaining direct relationships with genuine factories, developing and specifying products, negotiating terms, and overseeing quality control before anything ships. The knowledge that would take a consumer years to acquire — and thousands in mistakes to learn — is already in the group.
Through Eric Cracks China, he shares what he's learned about factories, pricing, and logistics. From China With Love turns that hard-won knowledge into something anyone can join.
Most sourcing operations are run by people who know the supply chain but not the consumer — or by people who know the consumer but not the factory. The group works because both sides are in the same room.
Real relationships with real factories, product development and specification, quality control before shipping, and the knowledge of which city makes which product best.
Aggregated demand that earns factory pricing, a moderated experience that removes the friction, and a structure that doesn't add the margins the group was built to cut.
We don't build a brand and charge you for it. We build a bridge — between you and the factory — and charge only for the moderation that keeps it standing.